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AI search visibility · AEO + GEO setup

When customers ask ChatGPT, the business needs to be the answer.

When prospects ask ChatGPT for a recommendation, the answer cites two or three businesses and skips the rest. We make the business one of the cited ones, across ChatGPT and the other three major AI engines, with a setup plan and a monthly visibility report so the gap closes and stays closed.

Get a free AI visibility audit→ See the playbook
✓ Cited in 30 days✓ All four major AIs✓ Hands-off for the owner
ChatGPT Web Search · live
"best dentists in Hallandale Beach"

Here are the top-rated dentists in Hallandale Beach:

  1. Bright Smile Dental[1] , cosmetic dentistry and same-day crowns.
  2. Coastal Family Dentistry[2] , full-service family practice with Saturday hours.
  3. Hallandale Dental Group[3] , multilingual team, most major insurance.

Sources: [1] yelp.com · [2] google.com · [3] healthgrades.com

Your business Not cited in this answer.
AI visibility · different AI, different shortlist

ChatGPT, Perplexity, Google AI, and Gemini all answer the same question differently.

Each engine pulls from its own source pool and ranks the answer in its own way, so winning in one does not mean showing up in the others. AI visibility means being in the cited shortlist for every engine the customers use, because customers split their searches across all four.

ChatGPT OpenAI · web search
Top mentions
  1. Bright Smile Dental
  2. Coastal Family Dentistry
  3. Hallandale Dental Group
Your business Not cited
Perplexity Citation-first answers
Top mentions
  1. Atlantic Dental Studio
  2. Bright Smile Dental
  3. Sunshine Dental Care
  4. Hallandale Dental Group
Your business Not cited
Google AI AI Overviews · SGE
Top mentions
  1. Hallandale Dental Group
  2. Coastal Family Dentistry
  3. Atlantic Dental Studio
Your business Not cited
Gemini Google · conversational
Top mentions
  1. Bright Smile Dental
  2. Sunshine Dental Care
Your business Not cited
AEO and GEO · why old SEO does not solve this

Generative Engine Optimization reads meaning, not keywords.

AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) are the playbooks built for AI search, where engines parse facts, sources, and structured answers instead of crawling for keyword density. Most service businesses are still running the old SEO playbook and wondering why they are invisible in ChatGPT, Perplexity, Google AI Overviews, and Gemini.

Old SEO playbook

Built for keyword pages and backlinks, when search was a list of blue links.

  • ✕Pages stuffed with keyword variations for human readers
  • ✕Backlinks from generic directories, ranked by quantity
  • ✕Meta-tags, alt-text, and a sitemap, with little structured meaning
  • ✕Optimized for the top blue link, with no answer text the AI can quote
  • ✕Reports based on rankings and impressions, not on whether the business is cited
A page that ranks but never gets cited. AI engines parse meaning, sources, and structured facts. None of those live in keyword density.
AEO setup

Built so AI engines can read the business, trust the source, and quote the answer.

  • ✓Schema.org and JSON-LD on every page so AI parsers see the facts directly
  • ✓Question-and-answer content rewritten to match how customers ask AIs
  • ✓Citations on trusted, niche, and review sources the AIs already index
  • ✓Google Business Profile tuned for the local answer cluster
  • ✓Visibility tracked weekly across all four major AI engines, with a monthly report
A business the AI is willing to cite as the answer. The same kind of page Google ranked five years ago does not get cited by an AI today, and nobody is going back to keyword stuffing for that.
What the work actually is

Six pieces of AEO + GEO work, set up once, monitored every week.

AI visibility is not one trick. It is six coordinated pieces of Answer Engine Optimization and Generative Engine Optimization that make the business legible to the AI engines and trusted by the sources they cite. The work below is what gets shipped in the first 30 days and refined every month after.

01 / Audit across four AIs

See the gap before fixing it.

A starting audit runs the queries customers actually ask across ChatGPT, Perplexity, Google AI Overviews, and Gemini. The result is a side-by-side report of where the business is cited, where the competitors show up, and which sources the AIs are pulling from in this category.

ChatGPT + PerplexityGoogle AI + GeminiSource mapping
02 / Schema and structured data

Make the business machine-readable.

Every page gets the right Schema.org / JSON-LD markup so AI engines can parse services, hours, locations, prices, FAQs, and reviews without guessing. This is the foundation of any AEO setup, and without it the rest of the work has no anchor to attach to.

Schema.org / JSON-LDService + LocalBusiness typesFAQPage + Review markup
03 / AI-friendly content rewrite

Match the way customers ask ChatGPT.

Customers ask ChatGPT in full questions, not in keywords. Existing pages get rewritten so the question-and-answer pairs match how the AI tools query and quote, and so the most-asked questions in the category have a clear, citable answer on the site.

Question-answer formatCitable definitionsPlain-language pages
04 / Citation building on trusted sources

Get the business onto the sources the AIs already trust.

AI engines lean on a short list of trusted sources for local recommendations: Yelp, Google, Healthgrades, Houzz, Reddit, niche review sites by category. The work places the business on the right ones for the category, with consistent NAP and category-relevant context, so the AIs see it when they look for an answer.

Yelp + GoogleNiche directoriesReddit + community sources
05 / Google Business Profile, tuned for AI

Local-answer cluster, set up properly.

Google AI Overviews and Gemini lean heavily on the Google Business Profile for local answers. Categories, services, attributes, and Q&A all get tuned to match the way prospects actually phrase the question, with photos and posts that reinforce the category claims.

Categories + servicesQ&A and postsLocal pack signals
06 / Monitoring, monthly reports

Track citations across all four AIs, every week.

Visibility is checked weekly with a fixed set of queries the business actually wants to win. The monthly report shows whether the business is cited, in which AI tools, on which queries, and how the picture has changed over the last 30 days. Slipping queries get prioritized in the next round of work.

Weekly visibility checksMonthly owner reportCitation tracking
What 90 days actually changes

From invisible to first cited, on the queries that bring in customers.

The example below tracks one HVAC business across the same query before and after the setup. Day 0, three competitors are cited and the business is missing. Day 90, the business is the first cited answer and the inbound flow has changed.

Day 0
ChatGPT
"best HVAC service near me"
  1. Coastal Climate Pros[1]
  2. Sunshine Heating & Air[2]
  3. Atlantic HVAC Co.[3]
Cited in 0 of 4 AIs
Quote requests through AI tools: 0 / month
Day 90
ChatGPT
"best HVAC service near me"
  1. Your business[1]
  2. Coastal Climate Pros[2]
  3. Sunshine Heating & Air[3]
Cited in 4 of 4 AIs
Quote requests through AI tools: 7–14 / month
Setup · turn-key

From audit to steady visibility, in 90 days.

The audit, the schema work, the content rewrite, and the citation building all stay on our side. The owner gets a starting picture in week one, a working foundation by day 30, and a steady cited footprint by day 90.

Day 7 · Audit
01
→
Starting position

A clear picture of where the business is cited and where the gaps are.

What happens
  • Queries customers actually ask, run across ChatGPT, Perplexity, Google AI, Gemini
  • Source map of which sites the AIs cite for this category
  • Competitor citation profile, side by side
  • Prioritized fix list, written in plain language
Day 30 · First citations
02
→
Foundation in place

Schema, content, and the first round of citations are live.

What happens
  • Schema.org / JSON-LD shipped on every page
  • Top 10 question-answer pages rewritten for AI parsing
  • Google Business Profile tuned and reposted
  • First five to ten high-trust citations placed and verified
Day 90 · Steady visibility
03
→
Cited across the board

The business shows up across the major AI engines on the queries that matter.

What happens
  • Cited on the priority queries in three to four of the four major AIs
  • Citation footprint reaching twenty-plus trusted sources
  • Owner dashboard with weekly visibility status, refreshed every Monday
  • Quarterly content cycle running on the questions starting to trend
Honest pricing

AEO + GEO setup once, retainer for the long game.

The setup is a one-time fee that ships the foundation: audit, schema, AEO content rewrite, the first round of citations. The retainer keeps the GEO footprint growing and the AI visibility report landing every month. Cancel anytime, and the data and citations stay with the business.

One-time setup
Audit + foundation
from $1,500

Initial audit, schema and structured data, AI-friendly content rewrite, and the first round of citations.

  • Audit across ChatGPT, Perplexity, Google AI, Gemini
  • Schema.org / JSON-LD on every page
  • Top 10 pages rewritten for AI parsing
  • First 5–10 high-trust citations placed
  • Google Business Profile tuned for AI
Monthly retainer
Ongoing visibility
$500 /mo to $1,200

Ongoing citation building, weekly monitoring, monthly visibility reports, and quarterly content updates.

  • 2–4 new citations placed every month
  • Weekly visibility tracked across all 4 AIs
  • Monthly owner report with cited-vs-not status
  • Quarterly content refresh on trending questions
  • Cancel anytime, the data and citations stay with the business
Get a free AI visibility audit→

The exact retainer rate depends on the number of priority queries and the citation pool in the category. The flat number for the specific business comes back with the audit.

Ready to see the gap

When prospects ask ChatGPT, the business needs to be in the answer.

Book a 30-minute walk-through. We run the audit across all four AIs for the specific business and the specific queries, then talk through the setup plan and the go-live week.

Get a free AI visibility audit→
Audit in 1 business dayAll four major AIsNo setup commitment
Common questions

Questions owners ask about AI search.

The industry name for this work is Answer Engine Optimization (AEO) when it is about getting cited as the answer, and Generative Engine Optimization (GEO) when it is about being represented inside generated content. Both run on different signals than old-school SEO. Old SEO optimized for the blue-link result page on Google with keyword-stuffed copy and a long backlink list. AEO and GEO rank on whether the engine can read the facts of the business, trust the source, and quote a clear answer. Schema markup, structured question-and-answer content, and citations on trusted sources are the levers, and most SEO agencies are not running these as a coherent program.
Four cover almost every scenario customers run into: ChatGPT (the largest, used for shop-by-shop research), Perplexity (citation-first answer engine), Google AI Overviews (the AI panel above the regular Google results), and Gemini (the conversational assistant inside Google products). Anthropic Claude is rising for some categories. The work targets all five.
First citations land inside 30 days, on the easier queries and the trusted sources that index quickly. Steady visibility across the priority queries lands around day 90, once the schema, content, and citation footprint have time to settle. Some categories move faster, some slower. Every monthly report shows which queries have moved.
No. The work happens inside the existing site: schema added, the most-cited pages rewritten in place, FAQ and Q&A blocks added where they help. If the site is on a platform that does not allow custom code, that comes up in the audit and the fix is scoped before any fee is committed.
The monthly report runs the priority queries against all four AI tools and shows which cite the business and which still do not. Cited counts go from zero on day one to a steady number across the priority queries by day 90. The owner sees the same queries the customers ask, and the same answers the customers get.
Yes, especially. AI engines lean on Google Business Profile, local review sites, and category-specific directories to answer "best [service] near me" type queries, and that is exactly the surface area we tune. Owner-operated service businesses tend to move up faster than national chains because the local source pool is smaller and easier to seed.
It almost never is. AI engines answer queries down to the level of "best dog groomer in zip 33009" and the work scopes the queries that match the business and the area. If a specific query truly has no demand, that comes up in the audit and the strategy shifts to adjacent queries the business should also be winning.
The same playbook works in any English-speaking market, with adjusted source pools per country and language. Spanish-speaking customers in the US ask ChatGPT in Spanish and the work covers that path explicitly when the business serves bilingual customers.
Free audit · 30-minute walk-through

See where the business is missing in your AI search.

Drop a few details about the business and the queries customers are most likely to ask. Within one business day we send back a side-by-side audit across ChatGPT, Perplexity, Google AI Overviews, and Gemini, with a setup plan, a flat per-month number, and a 30/60/90 visibility forecast.

  • 1A short call to walk through the business: services, locations, languages, and the queries the business should be cited for.
  • 2A free audit across ChatGPT, Perplexity, Google AI Overviews, and Gemini, sent over by email within one business day, with a side-by-side citation map vs the top three competitors.
  • 3A clear setup plan, a flat per-month number, and a 30/60/90 visibility forecast, with the option to start inside the same week.

Get a free AI visibility audit

Leave the basics, and within one business day we send back the audit, the setup plan, and a flat per-month number tuned to your business.

About one business day to respond · no contracts · your data stays on U.S. servers